How Remi Monetized Checkout and Subscription Renewals with Nash Post Purchase
Author
Ankita Verma
Published Date
November 24, 2025
Nash Post Purchase
Dental Hygiene
6+%
Average CTR
$67K-75K
Earnings Per 100K Transactions
18%
Offer Conversions:
Remi, a subscription-first custom oral care brand, used Nash Post Purchase from Pier39 AI to monetize both checkout and subscription renewal emails. The product reached a 6+% average click-through rate, $67K-75K earnings per 100K transactions, and 18% offer conversion, turning auto-renewal emails into a revenue channel the brand had not previously monetized.
About Remi
Founded by Oscar Adelman, Remi was started to make oral health more affordable and convenient. Customers order once, complete Remi’s patented easy-to-use impression kit (the first at-home impression kit cleared by the FDA and proven to be as effective as in-office impressions), and receive custom-fit appliances directly from Remi’s Las Vegas dental lab just a handful of days later. With subscriptions, replacements arrive automatically, so there is no need to remember to reorder or redo your impressions.
Step 1: Monetizing the Post-Checkout Experience
When Oscar was introduced to Pier39.ai through another user, the value was immediately clear.
Now, every Remi customer sees personalised, relevant offers right after checkout. When they engage, they earn Remi store credits that encourage them to shop again.
Step 2: Monetizing Subscription Renewals
Here’s the challenge:
It was a major opportunity in terms of volume, but Remi lacked a way to monetize it. The company was leaving engagement and revenue on the table.
Pier39 and Remi reimagined the renewal experience. The breakthrough came from the subscription renewal email.
Pier39 embedded personalized offers directly into those renewal emails. Customers could click, earn credits, and return to shop again. Suddenly, a channel that once felt unreachable became a powerful source of engagement and revenue.
The Biggest Challenge
There was no existing playbook for monetizing auto-renew traffic. Most brands would have stopped there. But Oscar and the Remi team pushed forward, expanding the definition of “post-checkout” to include renewal moments.
That shift turned a blind spot into one of Remi’s most valuable revenue channels.
The Results
The pilot was a clear success, delivering strong results across the board and exceeding the primary financial goal.
6+%
Average CTR
$67K-75K
Earnings Per 100K Transactions
18%
Offer Conversions:
Pier39.ai helped us unlock incremental revenue we didn’t even know existed. Every transaction – including new customer and subscription renewals - now drives incremental margin. What surprised me most was how Pier39 turned our auto-renewal emails — which I thought was not a place we’d be able to monetize further — into one of our highest-performing touchpoints. The whole integration was effortless, and the team has been great to work with. This is a no-brainer for every retailer out there – and I’ve been quick to share Pier39 with my founder friends.
Oscar Adelman
Founder of Remi
Next Steps
The SwimOutlet team is now exploring adding Pier39.ai offers to different email touchpoints, such as order confirmations, to increase user interaction. Both teams are watching retention closely as shoppers come back to redeem rewards.
Key Takeaways
Two ways Pier39 AI can grow revenue per order for your brand.
Nash Convert
Recovers margin in your store by engaging and converting stalling shoppers.
Nash Post Purchase
Adds another revenue stream for your brand and brings your shoppers back with advertiser-funded offers.
Checkout more Case Studies
How SwimOutlet increased their revenue per transaction by 47% with Pier39.ai
How Thigh Society unlocked Higher Revenue Per Transaction with Pier39.ai
How Partners Coffee Turned Post-Purchase Into a Consistent Revenue Channel